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Wheel Life
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Bicycle Shops
Another Bike Shop--Despite its unassuming name, this Westside shop specializes in hardcore mountain biking, building custom bikes and fixing the unfixable.
Aptos Bike Trail--Diamondback, Trek and Mongoose mountain bikes, plus a full-service repair shop.
The Bicycle Trip--Seasoned bike mechanics and an encyclopedic array of bicycles and cycling accessories make the Trip a mecca for local two-wheelers.
The Bike Doctor--Based in Scotts Valley, the mobile bike doc makes house calls for tune-ups, paint jobs and overhauls.
Dave's Recycled Bikes--A used bike store with a mix of thrashers and barely used jewels.
Family Cycling Center--Baby joggers, trailers, or the bike of your dreams, be it road, mountain or hybrid.
Mission Street Cyclery--New mountain bikes, cruisers and tandems, as well as antiques from the 1930s on. Full-service repair.
Santa Cruzers--An array of used cruisers, road and mountain bikes of all speeds.
Seventh Ave. Bike Shop--New bikes, plus used cruisers and mountain bikes in top condition at bargain prices.
Spokesman Bicycles--The latest mountain bikes, BMX, road and kids' bikes, cycling clothing and knowledgeable fix-it wizards.
Sprockets--Located in the old Bicycle Center store, this shop carries a full line of road and mountain bikes, cruisers and bikes for children.
Sullivan's Bike Shop--Sullivan's specializes in that rugged staple of beach life, the cruiser. Bike Rentals
Bicycle Rental Center--Mountain bikes, tandems, cruisers, kids' bikes and kid carriers. Rent by the hour, day or week. Cycle Sense
Mountain Bikers of Santa Cruz--A local organization that promotes responsible mountain biking.
National Bike Registry--In the admittedly rare event the police recover a stolen bike, the NBR unites registered cycles with their rightful owners. Registration is $5/year, $25/lifetime.
Pedaler's Express--The cycling cooperative delivers just about anything its intrepid members can carry or haul. Getting There
Santa Cruz Metropolitan Transit District--Metro buses run from Davenport to Watsonville.
Santa Cruz Airporter--Vans operate daily between Santa Cruz and the San Jose and San Francisco airports. It's Not a Crime Yet
Bill's Wheels--The quintessential skate-rat shop deals in skateboards only: boards, wheels, trucks, shoes, clothing and accessories.
First Inline--No space or time is wasted here on anything that doesn't have to do with inline skating. Sales, rentals, lessons and repairs.
Go Skate--In addition to inline skates and roller skates, the beachfront shop rents surfboards, boogie boards, wetsuits and snowboards.
Play It Again Sports--The place to buy and sell used, just-used-once and just-barely-used inline skates, skateboards and skating accessories.
Skateworks--Skates, skateboards and snowboard sales, service and rentals.
Ski Shop Santa Cruz--It's worth the trip through the aisles of ski clothing to find the Rollerblade section, which features both sales and rentals. The Wild Bunch
All American Santa Cruz--Don't be misled by the name: this is the dealership for Honda, Suzuki and Kawasaki motorcycles.
BMW of Santa Cruz--The ultimate shopping experience for the ultimate riding machine. Also an authorized Triumph dealership.
Santa Cruz Harley-Davidson--It's OK to "just look." The county's only Harley-Davidson dealership welcomes visitors to its museum, which sports vintage cycles and factory-authorized memorabilia. [ Santa Cruz Week | MetroActive Central | Archives ]
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