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Wheel Life

Bicycle Shops Another Bike Shop--Despite its unassuming name, this Westside shop specializes in hardcore mountain biking, building custom bikes and fixing the unfixable. 2361 Mission St., Santa Cruz (831/427-2232) Aptos Bike Trail--Diamondback, Trek and Mongoose mountain bikes, plus a full-service repair shop. 7556 Soquel Dr., Aptos (831/688-8650) The Bicycle Trip--Seasoned bike mechanics and an encyclopedic array of bicycles and cycling accessories make the Trip a mecca for local two-wheelers. 1127 Soquel Ave., Santa Cruz (831/427-2580) The Bike Doctor--Based in Scotts Valley, the mobile bike doc makes house calls for tune-ups, paint jobs and overhauls. (461-9413) Dave's Recycled Bikes--A used bike store with a mix of thrashers and barely used jewels. 318 Pacific Ave., Santa Cruz (831/423-8923) Family Cycling Center--Baby joggers, trailers, or the bike of your dreams, be it road, mountain or hybrid. 950 41st Ave., Capitola (831/475-3883) Mission Street Cyclery--New mountain bikes, cruisers and tandems, as well as antiques from the 1930s on. Full-service repair. 1211 Mission St., Santa Cruz (831/426-7299) Santa Cruzers--An array of used cruisers, road and mountain bikes of all speeds. 125 River St., Santa Cruz (831/469-9224) Seventh Ave. Bike Shop--New bikes, plus used cruisers and mountain bikes in top condition at bargain prices. 680 Seventh Ave., Santa Cruz (831/477-1288) Spokesman Bicycles--The latest mountain bikes, BMX, road and kids' bikes, cycling clothing and knowledgeable fix-it wizards. 231 Cathcart, Santa Cruz (831/429-6062) Sprockets--Located in the old Bicycle Center store, this shop carries a full line of road and mountain bikes, cruisers and bikes for children. 1420 Mission St., Santa Cruz (831/426-7623) Sullivan's Bike Shop--Sullivan's specializes in that rugged staple of beach life, the cruiser. 417 Seabright Ave., Santa Cruz (831/457-8554) Bike Rentals Bicycle Rental Center--Mountain bikes, tandems, cruisers, kids' bikes and kid carriers. Rent by the hour, day or week. 131 Center St., Santa Cruz (831/426-8687) Cycle Sense Mountain Bikers of Santa Cruz--A local organization that promotes responsible mountain biking. 23 Burlwood Dr., Scotts Valley (831/438-1254) National Bike Registry--In the admittedly rare event the police recover a stolen bike, the NBR unites registered cycles with their rightful owners. Registration is $5/year, $25/lifetime. (800/848-2453) Pedaler's Express--The cycling cooperative delivers just about anything its intrepid members can carry or haul. 2048 N. Pacific Ave., Santa Cruz (831/426-2453) Getting There Santa Cruz Metropolitan Transit District--Metro buses run from Davenport to Watsonville. (831/425-8600) Santa Cruz Airporter--Vans operate daily between Santa Cruz and the San Jose and San Francisco airports. (831/423-1214) It's Not a Crime Yet Bill's Wheels--The quintessential skate-rat shop deals in skateboards only: boards, wheels, trucks, shoes, clothing and accessories. 1240 Soquel Ave., Santa Cruz (831/469-0904) First Inline--No space or time is wasted here on anything that doesn't have to do with inline skating. Sales, rentals, lessons and repairs. 1355 Capitola Rd., Santa Cruz (831/476-1875) Go Skate--In addition to inline skates and roller skates, the beachfront shop rents surfboards, boogie boards, wetsuits and snowboards. 601 Beach St., Santa Cruz (831/425-8578) Play It Again Sports--The place to buy and sell used, just-used-once and just-barely-used inline skates, skateboards and skating accessories. 4770 Soquel Dr., Soquel (831/475-1988) Skateworks--Skates, skateboards and snowboard sales, service and rentals. 129 Bulkhead St., Santa Cruz (831/427-4292) Ski Shop Santa Cruz--It's worth the trip through the aisles of ski clothing to find the Rollerblade section, which features both sales and rentals. 124 River St., Santa Cruz (831/426-6760) The Wild Bunch All American Santa Cruz--Don't be misled by the name: this is the dealership for Honda, Suzuki and Kawasaki motorcycles. Frontage road, 6990 Soquel Ave., Santa Cruz (831/476-8100) BMW of Santa Cruz--The ultimate shopping experience for the ultimate riding machine. Also an authorized Triumph dealership. Frontage Road, 5100 Soquel Ave., Santa Cruz (831/476-6262) Santa Cruz Harley-Davidson--It's OK to "just look." The county's only Harley-Davidson dealership welcomes visitors to its museum, which sports vintage cycles and factory-authorized memorabilia. 1148 Soquel Ave. Santa Cruz (831/476-7833) [ Santa Cruz Week | MetroActive Central | Archives ]