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Buddha Bags, headquartered on the Westside, will soon be part of the Madden empire.

Buddha Bags, headquartered on the Westside, will soon be part of the Madden empire.

Santa Cruz-based Big Buddha, Inc., the maker of Buddha Bags, was sold to Steve Madden Ltd., it was announced last Friday. The eco-friendly bag company, founded by Jeremy Bassan, had a reported $13 million in sales last year. It was sold for $11 million. Read more at the Business Journal.

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