About Shwayze
This is not a sequel. This is what happens when the sun dips down, that swollen moon comes up, the sea water ripples and cools, and the Pacific Coast Highway still feels warm on your bare feet with a little of that leftover sunlight trapped in the blacktop. This is the last hiss of the last popped bottle cap, when the bubbling depths of a golden Corona swallow that last sliver of lime. This is where the story continues, with the top down, the wind spraying loose sand from your hair. This is what happens when you don't go home with the sun… and you follow the moon.
"We can't sit on the beach with an acoustic guitar forever!" proclaims Cisco Adler. "This is not a one-trick pony."
His other half, Aaron Smith (a.k.a. Shwayze), closes his eyes and nods and offers, "We've already got that beach-time summer vibe, chilling during the day. Now we want some stuff for the clubs that bangs your ears out and you can dance to it. This is definitely an evolution from the first one."
That first one, the self-titled Shwayze, ushered the unlikely duo to unlikely heights. A string of multiple hits ("Buzzin'," "Corona and Lime") fueled by millions of Internet plays carried them to top ten album sales, landed them a coveted slot on the Vans Warped Tour, and turned them into reality television stars on MTV. In a wound-up world, Shwayze was a life-lesson in laid back lassitude, a coast-to-coast call to make every day a lazy day. And if success always breeds a bit of contempt, Let It Beat comes out swinging.
"It's like, 'All right, here it is!'" Shwayze says, laughing as he describes the challenge posed on the opening track, "Livin' It Up." "You guys said we couldn't make another one. You thought we were gonna make the same thing. You didn't think we were deep enough! Well here it is. And don't be mad when your girl leaves with us."
Featuring contributions from New Orleans hip-hop duo The Knux, Shwayze's lifelong hero Snoop Dogg, Ric Ocasek from the Cars, and Darryl Jenifer, bassist for legendary D.C. punk band Bad Brains, Let It Beat is a fearless experiment held together by the controlled yet casual guidance of Adler's production.
"I made a conscious effort to beef the drums up and make it thump," he says. "The last record had one pace, I wanted this one to have more dynamics and go up and down like a rollercoaster ride. It's about letting your heart beat and letting the blood pump through your body. It's about not stopping the flow. Let it all flow and it will all turn out right.
The first single, "Get U Home," is an unapologetic ode to lust satisfaction… before you leave the club: "Take me in the bathroom/Take my clothes off/Make love to me up against the dirty wall/'Cause I can't wait to get you home." Let It Beat is never shy, never afraid to extol its own brand of virtue, it never apologizes, and, of course, you're always welcome to join.
"I'm definitely endorsing that behavior!" announces Adler, referring to the whole "dirty wall" scenario in "Get U Home." "None of it is fantasy. We just live it and tell the story."
"Our music is our lifestyle," Shwayze says. "We're not faking it."
Shwayze was a juggernaut, an unexpected triumph from two beachcombing purveyors of pleasure and sunlight. It tapped into the hidden hedonist in us all, freeing indulgence from guilt for at least the length of a record. Let It Beat extends that day into night. It's nothing less than a celebration of life. For every sarcastic wink, there's that genuine gleaming grin at the thought of the next thrill. Let It Beat is not a fantasy; it's an invitation to a better reality.
"I've been a musician before I was anything else," Adler says. "I was screaming for people to just listen to the music. But then at some point, I had to look inside and tell myself to just keep doing it and it eventually it's gonna show people itself. That's when it started working, amazingly enough. When you just let everything flow, it's gonna flow in the right direction. When you start trying to control the flow, that's when you dam it up."
"It's all a dream come true," adds Shwayze. "We just want to keep on living the dream and keep on living it up."
"We can't sit on the beach with an acoustic guitar forever!" proclaims Cisco Adler. "This is not a one-trick pony."
His other half, Aaron Smith (a.k.a. Shwayze), closes his eyes and nods and offers, "We've already got that beach-time summer vibe, chilling during the day. Now we want some stuff for the clubs that bangs your ears out and you can dance to it. This is definitely an evolution from the first one."
That first one, the self-titled Shwayze, ushered the unlikely duo to unlikely heights. A string of multiple hits ("Buzzin'," "Corona and Lime") fueled by millions of Internet plays carried them to top ten album sales, landed them a coveted slot on the Vans Warped Tour, and turned them into reality television stars on MTV. In a wound-up world, Shwayze was a life-lesson in laid back lassitude, a coast-to-coast call to make every day a lazy day. And if success always breeds a bit of contempt, Let It Beat comes out swinging.
"It's like, 'All right, here it is!'" Shwayze says, laughing as he describes the challenge posed on the opening track, "Livin' It Up." "You guys said we couldn't make another one. You thought we were gonna make the same thing. You didn't think we were deep enough! Well here it is. And don't be mad when your girl leaves with us."
Featuring contributions from New Orleans hip-hop duo The Knux, Shwayze's lifelong hero Snoop Dogg, Ric Ocasek from the Cars, and Darryl Jenifer, bassist for legendary D.C. punk band Bad Brains, Let It Beat is a fearless experiment held together by the controlled yet casual guidance of Adler's production.
"I made a conscious effort to beef the drums up and make it thump," he says. "The last record had one pace, I wanted this one to have more dynamics and go up and down like a rollercoaster ride. It's about letting your heart beat and letting the blood pump through your body. It's about not stopping the flow. Let it all flow and it will all turn out right.
The first single, "Get U Home," is an unapologetic ode to lust satisfaction… before you leave the club: "Take me in the bathroom/Take my clothes off/Make love to me up against the dirty wall/'Cause I can't wait to get you home." Let It Beat is never shy, never afraid to extol its own brand of virtue, it never apologizes, and, of course, you're always welcome to join.
"I'm definitely endorsing that behavior!" announces Adler, referring to the whole "dirty wall" scenario in "Get U Home." "None of it is fantasy. We just live it and tell the story."
"Our music is our lifestyle," Shwayze says. "We're not faking it."
Shwayze was a juggernaut, an unexpected triumph from two beachcombing purveyors of pleasure and sunlight. It tapped into the hidden hedonist in us all, freeing indulgence from guilt for at least the length of a record. Let It Beat extends that day into night. It's nothing less than a celebration of life. For every sarcastic wink, there's that genuine gleaming grin at the thought of the next thrill. Let It Beat is not a fantasy; it's an invitation to a better reality.
"I've been a musician before I was anything else," Adler says. "I was screaming for people to just listen to the music. But then at some point, I had to look inside and tell myself to just keep doing it and it eventually it's gonna show people itself. That's when it started working, amazingly enough. When you just let everything flow, it's gonna flow in the right direction. When you start trying to control the flow, that's when you dam it up."
"It's all a dream come true," adds Shwayze. "We just want to keep on living the dream and keep on living it up."
Comments
Explore Nearby
-
1
Downtown Santa Cruz
Attractions -
2
Santa Cruz County
Restaurants -
3
Santa Cruz County
Attractions -
4
Surfdog Santa Cruz
Restaurants -
5
Pacific Blue Inn
Hotels
-
1
Downtown Santa Cruz
Pacific Ave -
2
Santa Cruz County
1124 Pacific Ave -
3
City of Santa Cruz - Parks & Recreation
323 Church St -
4
Santa Cruz Civic Auditorium
307 Church St -
5
O'neill Yacht Charters
L Dock at the Santa Cruz Harbor -
6
Habitat For Humanity
1007 Cedar St -
7
Ecology Action
877 Cedar St., Suite 240 -
8
Downtown Santa Cruz
Pacific Avenue -
9
Prophet Elias Greek Orthodox Church
223 Church Street -
10
Santa Cruz County Veterans Memorial Building
846 Front St -
11
Luma Yoga And Family Center
1010 Center St -
12
Current eBikes
585 Pacific Ave -
13
Santa Cruz Museum of Art and History (MAH)
705 Front St -
14
Mutari Chocolate
504 Front St -
15
Bookshop Santa Cruz
1520 Pacific Ave
-
1
Santa Cruz County
1101 Pacific Avenue -
2
Surfdog Santa Cruz
719 Pacific Ave -
3
Asian Rose
514-B Front st -
4
Comedor Popular Mutualista
Mercado mutualista -
5
Cafe Bene downtown
1101 Cedar St -
6
Louie???s Cajun Kitchen & Bourbon Bar
110 Church St -
7
Fosters Freeze
229 Laurel St -
8
Kabul Palace
810 Pacific Ave -
9
Alfresco
1520 Pacific Ave Ste K1 -
10
Taco Bell
802 Pacific Ave -
11
Sitar Indian Restaurant
1133 Pacific Ave -
12
Yan Flower
617 Pacific Ave -
13
Pour Taproom
110 Cooper St, Suite B (entrance on Pacific Ave.) -
14
Jalape??os
206 Laurel St -
15
Santa Cruz Food Lounge
1001 Center St -
16
Shogun
1123 Pacific Ave -
17
Hidden Peak Teahouse
1541-C Pacific Ave -
18
The Reef Bar & Restaurant
120 Union St -
19
Alderwood Santa Cruz
155 Walnut Ave -
20
Malabar Restaurant
514 Front St -
21
Jack's Hamburgers
202 Lincoln St -
22
Poet & Patriot Irish Pub
320 Cedar St Ste E -
23
Cafe Gratitude
103 Lincoln St -
24
Mobo Sushi
105 S River St -
25
Pono Hawaiian Grill
120 Union St -
26
Chocolate
1522 Pacific Ave -
27
Kianti's Pizza And Pasta Bar
1100 Pacific Avenue -
28
Zoccoli's Deli
1534 Pacific Ave -
29
Zachary's Restaurant
819 Pacific Ave -
30
99 Bottles Restaurant & Pub
110 Walnut Ave -
31
Woodstock's Pizza
710 Front St. -
32
Saturn Cafe
145 Laurel Street -
33
Cafe Mare
740 Front St -
34
Hoffman's Bistro & Patisserie
1102 Pacific Ave -
35
Rosie McCann's
1220 Pacific Ave -
36
Hula's Island Grill
221 Cathcart Street
-
1
Pacific Blue Inn
636 Pacific Avenue
© 2024 SantaCruz.com: A City Guide by Boulevards. All Rights Reserved. Advertise with us | Contact us | Privacy Policy | Terms of Use | Site Map